Advertising and marketing services providers assess clients needs, develop strategies to reach markets, create branding plans, design advertisement schemes and deliver marketing media. List brokers are included in this category. Public relations.
Customer relationship management (CRM) software is used to support business processes and to find and retain customers. Typically, CRM software consists of modules such as sales force automation, call management, self-service, etc.
Planning, scheduling and productivity software is designed for monitoring and improving scheduling, efficiency, productivity and project management activities.